Portfolio > Screeemachine Mobile App

Project Overview

DESCRIPTION
Mobile Sound Application used as a free promotional tool for line of Halloween masks.

MY ROLE Created concept, wireframes, IA; all art assets, icons, & marketing material; created all sound effects

TOOLS

Adobe Illustrator
Adobe Photoshop
Adobe Audition (for Audio)
AppNotch (hosting service)
Dreamweaver (for eMail design)

DEMONSTRATED SKILLS
Project Management
Art Direction
Marketing
Illustration
Sound Design

Project Scope

UNIQUE VALUE PROPOSITION
Successful “Ani-Motion” Masks had consumers resquesting sound effects like the video productions they see on our YouTube channel. The most directly distributable and measurable method was via a mobile app. With sounds available for each mask and the app available for free, the Screee-Machine was a valuable bonus and direct response to costumer requests.

UX (User Experience)
Stakeholder Interviews » Guerilla Usability Testing » Ideation Workshops » Task Models » Personas » Information Architecture

UI (User Interface)
Sketching » Wireframes » Prototypes

VISUAL DESIGN
Application Icon » Sound Icons » Interface Color Scheme » ScreeeMachine Logo